Kancil Awards

The 30th Malaysian Advertising Awards

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JURY CHAIRMAN

Ronald Ng, BBDO/Proximity



MAIN JURY

Thirasak Tanapatanakul, Creative Juice/G1 (TWBA)
Sonal Dabral, Bates 141 Asia
Pann Lim, Kinetic
Matty Burton, Droga5
Alex Burnard, Crispin Porter + Bogusky
Graham Kelly, TBWA/Tequila


Local MAIN JURY

Adrian Miller, Saatchi & Saatchi
Rahul Matthews,
Y&R
Mun Tuck Wai,
BBDO/Proximity
Andy Soong,
Publicis
Ted Lim,
Naga DDB
Lakshmi Mohan, DrafFCB


DIGITAL JURY

Flo Heiss, Dare
Iain Tait,
Poke
Sean Lam,
Kinetic
Jon Dranger,
Farfar
Graham Kelly,
TBWA/Tequila
Liew Sanyen,
IF / Interactive


BROADCAST CRAFT JURY

Juh, Sky Exits
Surapong Ploensang,
Phenomena Film Company
Ratakorn Apichatyotin,
Matching Studio
Unnop Chanpaibool,
Goodboy’z House Co


BAHASA MALAYSIA JURY

Yusof Osman, Ogilvy & Mather
Ismail Esa,
J Walter Thompson
Tun Khalidah,
McCann-Erickson
Nawiruddin Zainal Abidin,
Bozell Worldwide
Amin Taib,
Saatchi Lab



CHINESE JURY

Jackson Mah, JWT
Hoe Kai Yew,
AMP Radio Networks
Lee Weng Onn,
Grey
Lim Ying Ling,
BBDO Malaysia
Poon See Hian,
Ogilvy

INTERNATIONAL CHINESE JURY
Zhang, Blackhorse Advertising
Xia Yue, Guangdong Advertising
Zheng Daming, CC&E Guangzhou



JURY CHAIRMAN


Ronald Ng,
BBDO/Proximity

Ronald graduated with a Bachelor of Journalism in 1994 and did his rounds at JWT, McCann-Erickson, Bozell and Saatchi & Saatchi, before joining BBDO/Proximity Malaysia in 2004.

BBDO/Proximity has since created some pretty decent work across so-called traditional mediums, new mediums and yet-to-be-defined mediums.

Work which has featured in MC2, Kancil, Adfest, Caples, Media Spikes, Clio, Echoes, D&AD, One Show, The Work, AWARD Australia, Asian Effectiveness Awards and Cannes.

Last year, Ronald was invited to join the BBDO Asia Creative Council. This year, he chairs the Kancil Awards jury. Wish him luck when you see him.

All in all, his proudest achievements have been his sons, Jonah and Noah – great ideas, beautifully produced.

  
MAIN JURY


Alex Burnard,
Crispin Porter + Bogusky


For the last ten years, Alex has lived/worked at CP+B.

At CP+B, he first carved out a name for himself with his work for AND1. He created the AND1 Mixtape, and was responsible for leading a small crew of guys through the US shooting and editing the first four tapes. Later work for AND1 involved the rebuilding of Latrell Sprewell's career by proclaiming him the American Dream. Next up was work for the truth brand (the most successful anti-tobacco brand in history) where he made the Bodybag spot that featured real footage of a team of kids dropping 1200 bodybags on the door of Phillip Morris.

Alex’s work for GT Bicycles, Molson beer, the launch of MINI, Ikea and several other clients has left him with a ton of awards from basically every award show that exists. More importantly, the work worked, and has been talked about in Time, Newsweek, New York Times, 60 Minutes, ESPN Sportscenter and countless other media channels. During his time at CP+B the agency has been named Agency of the Year nine times.

In 2004, he was promoted to creative director of the Maxim magazine account. His work, involving filing a petition with the Fish and Wildlife Department to list man on the endangered list, was on the forefront of an industry wide effort to kill off metrosexuality. Today, he is a creative director on the Coca-Cola Zero and Sprite accounts.

Alex teaches at the Miami Ad School and has lectured around the world. In 2006, he created Hoopla, the first ever book about Crispin Porter + Bogusky, in book stores now.


Thirasak Tanapatanakul
Creative Juice/G1 (TWBA)

Thirasak Tanapatanakul has been awarded for the local and international shows including many Gold Lions, many Gold Clios, Yellow Pencil D&AD, many Pencils The One Show, many Andy Awards of Excellence and 2 Grand Prix in Asia Pacific Ad Fest.

After having joined with Creative Juice\G1 (TBWA) in 2004, Thirasak has created high reputation for the agency in a short period of time. This resulted the agency ranking risen up to No.9 of the world's most awarded agency, ranked by THE GUNN REPORT 2006 and No.7 of the world's most awarded agency, ranked by Shots Grand Prix 2005.

The examples of his outstanding works include ‘TAMIYA’ Model Kits campaign 2005, which was voted to be 'THE WORLD'S MOST AWARDED PRINT CAMPAIGN OF 2005' by the GUNN REPORT and SHOTS GRAND PRIX 2005. ‘BANGKOK INSURANCE’ TVC campaign 2006, which was voted to be 'THE WORLD'S FOURTH MOST AWARDED TVC CAMPAIGN OF 2006' by the GUNN REPORT. FEDEX ‘BOX’ Ad was nominated to be 'THE WORLD'S SECOND MOST AWARDED PRINT AD OF 2002' by the GUNN REPORT. And Bridgestone 'Dog' was selected to be the world's Top three most favorite TVC of 2003 by the Ad Forum.

Thirasak was awarded ‘NO.1 CREATIVE IN ASIA 2006’ and was the highest ranking "human" in 2007 by Campaign Brief Asia Creative Rankings. He was also named ‘ASIA PACIFIC CREATIVE OF THE YEAR 2005’ by Media Asia. Furthermore, Creative Juice\G1, Bangkok won ‘ASIA’S AGENCY OF THE YEAR 2006’ by Campaign Brief Asia and ‘ASIA PACIFIC OFFICE OF THE YEAR 2005’ by Media Asia.

He has representing Thailand as a jury member in numerous international award shows, including Cannes Film 2006, Clio TV & Cinema 2008, D&AD Film 2007, Andy Awards 2007-8, Young Guns 2007, World Press Awards 2008 and etc.

In addition, he is invited as a keynote speaker in various international forums.



Sonal Dabral
Bates 141 Asia, Singapore

As one of Asia’s most illustrious creative talents, Sonal needs little introduction to the industry. In his 20 year career, he has won awards at most major international and regional shows, including Cannes, Clio, D&AD, One Show, ADFEST and Spikes.

Sonal spent his early years in a series of  small towns across north India, graduating from The National Institute of Design, Ahmedabad. He started his advertising career with Lintas (Lowe) Delhi.

After 5 years in Delhi, he moved to Mumbai to join the sleeping giant Ogilvy & Mather in 1991. Working closely with Piyush Pandey on brands like Fevicol, Asian paints & Cadburys, he helped drive O&M from the creative wilderness to become the no.1 creative agency in India. Along the way, they picked up metals at major international shows including Clio and Cannes.

Next stop- Malaysia, where Sonal took over as ECD at Ogilvy, Kuala Lumpur in 1999. Within 3 years, Ogilvy’s KL office became one of the top creative offices in the region, with awards at ADFEST, Cannes, Clio, and D&AD. In 2000 his anti-smoking spot won the Grand Prix at the Asian Media awards. Soon followed Malaysia’s first One Show Gold for Mattel Matchbox.

In May 2004, Sonal moved to Singapore as Chairman & ECD of Ogilvy Advertising, the top creative agency in Asia. New business wins combined with break through work on existing brands helped the agency cement its reputation as one of the hottest creative agencies in the region. Under his stewardship, Ogilvy Singapore ended 2007 as the No.1 creative office in not only  Ogilvy Worldwide but across the WPP network. At Cannes 2007, Ogilvy Singapore emerged 2nd runner-up for global “Agency of the Year”, a first for an Asian agency. (out of 25,700 entries from over 80 countries). Ogilvy Singapore has also been ranked the No. 1 creative agency in Asia for five consecutive years. (according to Campaign Brief Asia).

In his non-existent spare time, he’s been a TV game show host, a Bollywood script writer and an ad-film director having directed TVCs for brands like Pond’s, Pizza Hut, Dove & Cadbury’s. D&AD 2004 featured a spot he wrote and directed for the MC2 Awards.

Still based out of Singapore, in Dec 2007 Sonal joined Bates 141 in a dual role of Regional Executive Creative Director-Asia and Chairman, Bates 141 (India).



Pann Lim
Kinetic, Singapore


Pann Lim believes that design and advertising without an idea is a sin.

It is with this belief he has devoted his time to creating ideas that have won him awards in the D&AD, New York One Show, Art Director's Club, Clio, YoungGuns, Communication Arts, Singapore Creative Circle Awards, Singapore Designers Award.

Currently ranked 11th in Australasia by Campaign Brief, Pann has also been representing Kinetic as a judge at International and local award shows like Australia YoungGuns, the Singapore Crowbar Awards, DM Asia, Singapore Creative Circle Awards, Clio and D&AD Awards. 10 years of experience in design and advertising has seen Pann on brands like VW, Citibank, HSBC, Zuji, Nike, Nokia and Singapore Airlines.

 



Matty Burton
Droga 5, New York

matty_1.jpg


Matty is an art director by trade who is inspired by design – so much so that he founded his own magazine called Refill.  It now sells internationally and has expanded to include a two-day creative conference and a permanent art gallery in Redfern, Sydney.

During the course of his career, Matty has worked at TBWA Sydney, DDB Sydney, The Glue Society and Saatchi & Saatchi, New Zealand.  He has worked for a variety of clients like PlayStation, Apple Computers, Toyota, Television New Zealand, Fairfax Online, Tiger Beer, Elle Macpherson Intimates and Virgin.  As a result, he has been constantly awarded at every major international advertising festival, most notably with a Grand Prix and a Titanium at Cannes.

Matty enjoys directing, listening to Wolfmother, skateboarding (badly), looking at Doze Green’s art works, collecting toys and sneakers, drawing on things, and funnily enough, working.



Graham Kelly
TBWA/Tequila

Bio
In 1986, Graham graduated with a BSc Honours Degree in Chemistry from Edinburgh University. This proved a surprisingly good preparation for his first job in advertising - copywriter for a Dutch business-to-business agency specialising in the chemicals industry. Realising that doing ads for consumers was a bit more fun than writing for chemical engineers, Graham joined a mainstream Dutch agency that did both advertising and direct marketing.

In 1991, Graham moved to Singapore, joining O&M Direct as a copywriter.  Four years later, he moved “above-the-line” with O&M. Approximately 3 years Graham had progressed to Senior Writer.  He then advanced to Creative Director, joining Leo Burnett. Followed by TBWA Singapore, as Executive Creative Director.

Graham joined Ogilvy Interactive in July 2000 as Regional Creative Director, Asia Pacific, to oversee the build up of the regional network: Hong Kong, Tokyo, Beijing, Jakarta, Shanghai, Kuala Lumpur and Singapore.In 2003, Graham joined Saatchi & Saatchi Singapore. His role: strengthen the agency’s through-the-line abilities. In 2005 Graham joined BBH Japan. His brief was similar: strengthen the agency’s creative offering across all media.

On January 15th 2007, Graham joined TBWA/Tequila as Executive Creative Director, Singapore and “Creative Integrator” for Asia.

Recent Achievements
Graham’s first major achievement at the agency was winning the global Singapore Airlines account, which was awarded in his first 6 months in the job. This was followed soon after by another major account world: Resorts World Singapore.

Awards
Under Graham’s stewardship, the agency’s creative product has dramatically improved, after 3 years or more without “metal” at any of the major festivals.
This year the agency has won at all the important international shows, including the Media “Spikes” and One Show (where it was the top performing Singapore agency at both shows), plus Clio, D&AD and Cannes. The agency also won its first Gold Effie.

Previous Highiights
Graham’s ambient, print and TV work has been awarded at shows such as: Asia-Pacific Adfest, Media “Spikes”, The One Show, Clio, Cannes, D&AD and Communication Arts. He has won a cross-section of all the major DM awards: Caples, Echos and the Asian Direct Marketing awards (where he has won Best of Show twice). Graham’s interactive work has also been awarded at shows such as the One Show Interactive, Cannes Cyberlions, Clio Interactive and Communication Arts.

As such, he is the one of the few creatives to have achieved international recognition across all media.




 

 

 

 

Golden Kancil:
Anti Drink & Drive Campaign–Wheelchair, BBDO/Proximity

Print:
Bushman & Eskimo,
Husky & Camel, Mountain Goat & Crocodile, BBDO/Proximity
Psycho, Saatchi & Saatchi

Posters:
Bushman & Eskimo,
Husky & Camel, Mountain Goat & Crocodile, BBDO/Proximity
Psycho, Saatchi & Saatchi

Innovative Media:
Wheelchair, BBDO/Proximity

Non-publication Print/Point of Sale
:
Nike Flywire, IF Interactive

Grater, Potato Peeler, Fruit Peeler, Lowe & Partners

Graphic Design:
Flasher Flood, Ogilvy Malaysia

Internet & Interactive Media/Open:
C Things Differently, Immerse Communications

Campaigns/Print:
Bushman & Eskimo/ Husky & Camel/ Mountain Goat & Crocodile, BBDO/Proximity
Affair/ Candlestick/ Liberty/Psycho, Saatchi & Saatchi

Campaigns/Posters:
Bushman & Eskimo/ Husky & Camel/ Mountain Goat & Crocodile, BBDO/Proximity

Craft/Art Direction:
Bushman & Eskimo,
Husky & Camel,   BBDO/Proximity
Ball Point/ Felt Tip/ Fountain Point, Saatchi & Saatchi

Radio:
Brushing, Y&R Malaysia

Rebel Idea:

Wheelchair, BBDO/Proximity
Distraction, Naga DDB/Rapp Collins
The Pepsi Longest Football Dribble - BBDO/Proximity