Captain Ice

BRONZE Best Design - Brand Identity

Case Board

Captain Ice 1.jpg
Captain Ice 2.jpg

Creative Assets

Captain Ice 3.jpg

School

The One Academy

Lecturer(s)

Ong Chung Ping

Brand

Captain Ice

Rational

Captain Ice is a certified ice manufacturer and a leading supplier of edible and industrial ice products in Klang Valley.
The logo features a penguin, an iconic symbol of Antarctica, known for its friendly and approachable appearance. The penguin design incorporates the shape of tube ice, reinforcing the brand’s identity. The gradient used evokes a cooling sensation, making the ice appear enticing, as ice itself is tasteless.

The factory concept is inspired by a giant refrigerator, incorporating f rested glass and a cooling effect, reflecting the essential role of refrigeration in ice storage.

Group Members

Jodie Renee Tan

Other Credits

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