Case Film
Case Board
Creative Assets
Asia Pacific University
Saiful Abdul Wahab
TCM Healthcare
Rationale:
Traditional Chinese Medicine (TCM) faces several challenges in modern healthcare, particularly around patient adherence. Issues like inconvenient packaging, unclear instructions, and the bitter taste of herbal medicines often lead to inconsistent use, reducing treatment effectiveness. Additionally, improper storage and usage of TCM products can pose safety risks, deterring potential users.
ZeKa is an innovative TCM healthcare device designed for home use that addresses these challenges head-on. By combining ancient wisdom with modern technology, it offers features such as moxibustion (艾灸), pulse-sensing, tongue diagnosis, AI consultation, and a TCM pod system that ensures safe, precise dosing. ZeKa empowers users to manage their health effectively, simplifying complex TCM practices and making them accessible and user-friendly in daily life.
Lim Xiang Yu
Lim Xiang Yu
