Chu Ru Shen Yu

MERIT Static Visual Aesthetics - Art Direction

Case Board

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Creative Assets

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School

Dasein Academy of Art

Lecturer(s)

Sean Lee Chun Hing

Brand

Chu Ru Shen Yu

Rational

My strength as an illustrator lies in capturing the viewer’s attention at first glance. I’m skilled at using vibrant colors to express emotion and atmosphere, and I often exaggerate the visual core of my designs to make them more memorable. In composition, I like to break away from the idea of “just delivering content,” pushing beyond it to create works that carry warmth and emotional depth. Emotion, color, and bold visual impact are the core of my creations — the key elements that make my work stand out.

Group Members

Illustrator: Wong Zi Kong

Other Credits

Illustrator: Wong Zi Kong