Hakuhodo Malaysia Sdn Bhd
CzipLee Group of Companies
Stationery (Highlighters)
Stationery shops are all the same. From the products they sell to the buying experience. Promotions and statements that make comparisons to the competition are unwise. We had to brand CzipLee with a smart and fresh position from the rest.
Product insight. Reimagined words. Microphotography. Vibrant colours. Impactful posters.
Creative Director: John Dorai
Art Director(s): Kenny Pang, Clement Lim
Copywriter(s): Jeihan Lee, John Dorai
Designer(s): Kenny Pang, Clement Lim
Photographer: DL Studios
Client Service: Loke Chew Ling
Print Producer: Chris Yeap
