Fishermen Integrated
Grab
Super App
Grab wanted to show Malaysians that the app goes beyond functionality and it supports a bigger ecosystem consisting of their riders and merchants.
The theme of giving back is usually amplified during Ramadan where people will go out of their way to do more good deeds for others. Grab Ramadan Raya 2021 festive brand film showed behind every order made through the app, we helped the riders and merchants provide their family a good Ramadan Raya celebration from the earnings they get from Grab.
Agency : Fishermen Integrated Sdn. Bhd
Group Service Director : Joyce Gan
Executive Creative Director : Andrew Tan, Adam Miranda
Creative Director: Andrew Perera
Associate Creative Director: Alvin Kor
Account Manager: Tan Lih Wern
Art Director : Abel Chai, Carmen Lee
Copywriter: Shaziana Sajath, Hisham Idris, Asyraf Arshad
Production House – Directors Think Tank
Exec Producer : Pete Singh
Film Director : Sling Ng
Producer : Sare Raman
DOP : Kenz Koh
Editor : Johnny
Art Director: Maliq Hussain, Seni Lab
Post: Tank3
Exec Producer: Sivagamy Jeeva
VFX Compositor: Saravanan Subbiah
Colourist: Katelynn Tan
Animation: Yunwen, Zoe
Audio : Two Am Music
Composers: Nisa Addina, Adrienne Yong & Oliver Stutz
Sound Designers: Kit Kuan Leong
Audio Producer: Darna Aminuddin