Definitely Right

MERIT Chinese Copywriting, Content Writing & Scriptwriting: Single

Creative Assets

Agency

GEOMETRY GLOBAL SDN BHD

Client

Kowloone Group Sdn. Bhd.

Product/Service

Restaurant

Brief

We were tasked to promote Kowloon Restaurant (Nine Dragon Char Chan Teng) on radio to showcase the restaurant chain’s distinctive offerings that makes it the go-to destination for an authentic Hong Kong culinary experience.

Solution

By weaving iconic HK movie tropes and witty dialogue into our radio ads, we spotlight Kowloon Restaurant (Nine Dragon Char Chan Teng)‘s extensive menu, widespread locations, and delectable flavours. This reinforces the restaurant as the ultimate choice for a truly authentic Hong Kong culinary experience.

Credit

VML Malaysia
Chief Creative Officer: Didi Pirinyuang
Executive Creative Director: Phoecus Lee
Copywriter: Yong Mei Yee, Laura Lee, Phoecus Lee, Yong Jin Soon
Designer: Lio Xue Hong
Head of Integrated Creative Services:  Loreen Eva Lim
Executive Producer: Mike Chong
Account Management: Bong Kim Loong

Real Time Studios
Producer: Lee Mei Yee
Sound Engineer: Thomas Lee

VO Talent: Aran Li Zhen Rong, Lau Chun Weng, Tan Chuan Hui, Westby Wang Wen Bing

Client : Kowloone Group
CEO: Kenny Low
Marketing Director: Christine Nah