Tailor Made Stories

BRONZE Integrated Campaigns

Case Film

Case Board

MUCCA1.jpg

School

The One Academy

Lecturer(s)

Jerry Sioh

Brand

MUCCA

Rational

This project is to create a new or digital media campaign using different media & platform to promote MUCCA. Produce revolutionising and creative promotions to build the brand reputation and brand experience. The mainstream will be the mobile apps, follow by packaging AR, QR game and video, Offline & online campaign and on ground activation.

Group Members

Lee Shou Xian
Wong Hui Xuan
Low Jingxuan

Other Credits

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