The Chariot Agency
MISC Berhad
Brand
The maritime industry employs over 1.6 million people. Only 1.2% of those are women. With so few women in the industry, it makes it almost impossible to be seen or heard. The lack of representation meant a lot of young girls and women don’t even realise there’s a place for them in the industry. Which has led to years of slow growth in recruitment numbers among women.
How do we increase representation among women while giving female seafarers a sense of pride for their work in maritime?
On the inaugural International Day for Women in Maritime, MISC created a platform where women were invited to share their stories of working in maritime. They spoke about their beginnings, overcoming hardships, and the personal gratification they experienced from working in the industry.
Executive Creative Officer: Jarrod Reginald
Creative Group Head: Christyna Fong
Copywriter: Kavinish Nair
Designer: Yee Min Jian, Samantha Tan, Dennis Tew, Winnie Goh
Managing Director: Adrian Cheah
Senior Agency Manager: Vanessa Pang
Account Manager: Loo Shenning
Post Production House: SEQ Plus Sdn. Bhd.
Digital Imaging: CUE Art & Design Associates
Music: Super Red Music Sdn. Bhd.
Producer: Daeran Tan
Composer: Cerulean Skies, Infinity Ripple, Mimmi Bangoura, Amaranth Cove, Sayuri Hayashi
Sound Engineer: Agnes Chai
Website Development (EDM): Fuse Solutions Sdn. Bhd.
Printer: Perdana Grafik Sdn. Bhd.
