WONDER-FU

MERIT Chinese Copywriting, Content Writing & Scriptwriting: Campaign
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Agency

NAGA DDB SDN BHD

Client

NAGA DDB TRIBAL

Product/Service

service

Brief

Do something fun to promote Naga DDB Tribal’s claim of understanding culture as the starting point of ideas.

Solution

We turned ancient talismans into playful perk-me-ups to ensure a year free from bullshit.

Credit

Chief Creative Officer: Alvin Teoh
Creative Group Head: Gui Jiann Rong
Head of Copy: Raphael Ang
Chinese Copywriter: Ng Jia Qi
English Copywriters: Ahza Azary, Charmaine Quek
Junior Art Director: Thomas Thoe, Jo Ee How
Designer: Chok Jia Jun
Visualizers: Jacky Chin, Siew Shay Lim, Elin Lee
Head of Process Management: Chris Chan
Case Board: Jennifer Wee, Chok Jia Jun