The Other Side

MERIT Static Visual Aesthetics - Illustration (Mixed Media)

Case Film

Case Board

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Creative Assets

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School

INTI International College Subang

Lecturer(s)

Sean Lee, Sue-Jane Yeo

Brand

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Rational

The Other Side project offers a profound and artistic exploration of age anxiety, focusing on women aged 18-25 who face unique pressures from societal expectations and the “social clock.” This trilogy of pop-up books unfolds across three stages—discovery, escape, and acceptance—each representing a milestone on the journey to self-understanding and resilience.

The project’s narrative is told through experimental illustrations, combining collages, watercolor artistry, and translucent organza that transform each page into an immersive, tactile experience. These mixed-media techniques invite readers to engage actively, allowing them to connect emotionally with the story. Symbolic windows as portals prompt readers to reflect on age and identity, guiding characters toward a sense of inner peace amidst time-related pressures.

Complementary items like stickers and keychains extend the project’s message, encouraging readers to embrace resilience and navigate age-related anxieties.

Group Members

Lai Wei Li

Other Credits

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