2022

Winners

    gold

    Carlsberg Adopt A Keg

    Grey Malaysia
    Best use of direct (digital-led)
    gold

    V-Kebaya

    Muma
    Kancil for Good: Direct
    silver

    V-Kebaya

    Muma
    Best use of direct (physical)
    silver

    GrabFood Delivery Doodles

    Grab
    Best use of direct (digital-led)
    silver

    #KepciKitchen

    Mediabrands Content Studio
    Best use of direct (digital-led)
    silver

    V-Kebaya

    Muma
    Best use of Cultural Insights in Direct Marketing
    silver

    Carlsberg Adopt A Keg

    Grey Malaysia
    Innovation in Direct
    silver

    GrabFood Delivery Doodles

    Grab
    Innovation in Direct
    bronze

    Pizza Hut Give Love a Chance

    Fishermen Integrated
    Best use of direct (physical)
    bronze

    Emo-Amplifier

    Muma
    Best use of direct (physical)
    bronze

    Know Your V

    Havas Immerse
    Best use of direct (digital-led)
    bronze

    Your First Times on Grab - a…

    Grab
    Best use of data in direct marketing
    bronze

    Nando's Re-Celebrate 2020

    Fishermen Integrated
    Best small-scale direct marketing campaign
    bronze

    End Durian Distancing

    Grab
    Best direct-led integrated campaign
    bronze

    Know Your V

    Havas Immerse
    Creative Effectiveness: Direct
    bronze

    GrabFood Delivery Doodles

    Grab
    Creative Effectiveness: Direct
    bronze

    Your First Times on Grab - a…

    Grab
    Creative Effectiveness: Direct
    bronze

    Nikmat Raya Bersama (Shared…

    Leo Burnett Kuala Lumpur
    Creative Effectiveness: Direct
    bronze

    The Balls Towel

    The Chariot Agency
    Kancil for Good: Direct
    bronze

    From Milk to Movie

    TBWA Kuala Lumpur
    Best use of events & live experiences
    bronze

    The Ultimate KFC Plate

    NAGA DDB TRIBAL
    Best use of events & live experiences
    merit

    #YetHereIAm

    NAGA DDB TRIBAL
    Best use of direct (physical)
    merit

    The Code to Wellness

    NAGA DDB TRIBAL
    Best use of direct (physical)
    merit

    Stationer-V Box

    Muma
    Best use of direct (physical)
    merit

    Merdeka Unseen Textbooks

    Ogilvy Malaysia
    Best use of direct (physical)
    merit

    Find Your Fatt

    NAGA DDB TRIBAL
    Best use of direct (physical)
    merit

    Llama Tak Jumpa

    TBWA Kuala Lumpur
    Best use of direct (digital-led)
    merit

    GrabFood Entertain Your…

    Fishermen Integrated
    Best use of direct (digital-led)
    merit

    House of Guinness

    SAMBAL LAB
    Best use of events & live experiences
    merit

    GrabFood Entertain Your…

    Fishermen Integrated
    Best use of data in direct marketing
    merit

    Hijacking the Hype

    Leo Burnett Kuala Lumpur
    Best use of data in direct marketing
    merit

    Grab 10versary Throwback…

    Grab
    Best customer retention/loyalty campaign
    merit

    Nando's Juiciest Secret

    Fishermen Integrated
    Best small-scale direct marketing campaign
    merit

    Nikmat Raya Bersama (Shared…

    Leo Burnett Kuala Lumpur
    Best direct-led integrated campaign
    merit

    Carlsberg Celebrates Sabah &…

    Grey Malaysia
    Best use of Cultural Insights in Direct Marketing
    merit

    Merdeka Unseen Textbooks

    Ogilvy Malaysia
    Best use of Cultural Insights in Direct Marketing
    merit

    House of Guinness

    SAMBAL LAB
    Creative Effectiveness: Direct
    merit

    Flags of Generosity

    Ogilvy Malaysia
    Kancil for Good: Direct
    merit

    Grow to Great

    TBWA Kuala Lumpur
    Best use of events & live experiences
    merit

    House of Guinness

    SAMBAL LAB
    Best use of events & live experiences
    merit

    KFC Klaw For Chicken

    Mediabrands Content Studio
    Best use of events & live experiences